Radiance

There have been lots of interesting political analyses coming out of the recent election, and since we are rabidly non-partisan at Corona we haven’t spent much time covering them (other than the all important donuts and coffee polls).
But this amazing analysis of how Obama’s victory was created by the sea level and sedimentaton pattern of […]

Yep, it’s political polling season.  But if you’re tired of Gallup, Rasmussen, Zogby and others, here are some different “polls” we’ve recently run across.
Methodologically robust?  Not quite.  Entertaining?  Absolutely.

Amazon Meters measures support by comparing Halloween face mask sales.  (For a related article, click here).  Don’t think face masks are a good predictor?  Then how about […]

We get a lot of inquiries about how to join our panel or participate in our focus groups, and consequently we spend a lot of time explaining that we don’t maintain this kind of recruiting list for participants.  (We custom recruit for almost all our groups.  We’ll explain why below.)  Some questions come from people […]

Part one of our examination of who uses the Internet looked at the question geographically.  In part two, we’ll look at Internet usage nationwide (data again via the NTIA) broken down by several important demographic variables.
In all of the graphs that follow, in-home Internet usage (green portion of the bars) and outside of the home […]

I know last week we promised an update to our who is using the internet post, but your faithful number crunchers have been a little slammed with project work lately and our principals would rather have us maintain our high quality of work than maintain our blog!  Please look for our update to appear soon.

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Who can’t answer your Internet survey?  Who is unable to view your spiffy new website?  Who won’t be reached by your email newsletter?  In survey research, we call the answer to these questions coverage error or the proportion of individuals in your population of interest who are unable to be sampled/reached.  Although it’s a statistical concept, coverage error is also vital […]

Although it came out a little before we started blogging, we have been remiss in not letting you know about an important Colorado Nonprofit Association report that Corona Research played a big part in creating.
Return on Investment: The Economic Impact of the Nonprofit Sector in Colorado details both the breadth and (huge) economic impact of […]

Gallup just released some interesting polling numbers on Americans’ beliefs about God.  Over three quarters (78 percent) believe in God, while 15 percent do not believe in God but do believe in a universal spirit.  Only 6 percent of Americans believe in neither.
But when you slice the data by geographic region, you get some very […]

The Democratic National Convention held in Denver last week was an overall success thanks to countless hours spent planning by law enforcement, the convention committee, local leaders and a math class from the University of Colorado.  Yep, that’s right - a math class.
NPR aired a story last week about a math class at the University […]

It’s the season for political polling, which is a convenient occasion for illustrating the many potential pitfalls of conducting opinion research.  Last week there was a particularly good example of biases in opinions caused by the way a question is asked.
There is currently a bill (House Bill 1366) in the North Carolina State Legislature that […]